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FOUR NEW NAMES ADDED TO WOW17 LINE UP

MØ [DK]

It was the Spice Girls who inspired Karen Marie Ørsted Aagaard Andersen, better known as MØ, to begin making music. But she soon turned to spicier idols, like Karen O of the Yeah Yeah Yeahs and Kim Gordon of Sonic Youth. So it comes as no surprise to find that MØ´s sparkling electropop comes with a side serving of edge and guts. “A mixture of Siouxsie Sioux and Janet Jackson,” as NME aptly described it. She´s already overthrown her home country Denmark, and world domination is only a chorus away.

Although she released her debut album, the energetic and complex “No Mythologies to Follow” in 2014, MØ is still perhaps most well known through her performances as a singer and songwriter with other artists. “Dear Boy” with Avicii, “Beg For It” with Iggy Azalea and “Cold Water” and “Lean on” with Major Lazer conquered the worlds charts. The single “Drum”, written with Noonie Bao and Charlie XCX, was released last fall and January 2017 saw the release of “Do not Leave” by the British electronica duo Snakehips featuring Mø on vocals. The as yet untitled sequel to “No Mythologies to Follow” is scheduled for release later in 2017.


SAMPHA [UK]

When Sampha Sisay was three years old his family bought a piano, and his life would never be the same. That piano became the vessel for his personal growth, the thing that proved he had what some people call a soul. And Sampha, toghether with his piano, is still out on that spiritual quest. From the very first time we heard Samphas soft dark falsetto on SBTRKT’s debut album, he´s moved from success to success. Two EPs, “Sundanza” and “Dual”, but even more  acclaimed guest appearances as producer and singer with a number of artists that reads like a sample-list of the future of music: Frank Ocean, Kanye West, Drake and Solange. But now Sampha no longer needs to share the spotlight. Newly released debut album “Process” shows us quite clearly there´s a new king atop the throne of sensitive electro soul.

 

CASHMERE CAT [NO]

Cashmere Cat is one of the most prolific voices within pop music right now. Blip-bloppy, mellow and pattering hard – Magnus August Høiberg can create both futuristic bangers and intricate electronica with the sounds he makes. As of late, one has been able to hear his innovative productions on tracks by Kanye West, The Weeknd, Miguel and several others, meanwhile his own singles have been guested by the likes of Ariana Grande and Francis and the Lights. Whatever project he decides to take on, Cashmere Cat always leaves his footprint, and his work always tends to sound like himself no matter who the collaborator is. Cashmere Cat’s debut album is confirmed to be released this spring – 2017 looks a lot like the year of the cat. 

YOUNG M.A [US]

The purest form of rap is freestyling; to create both meaning and rhyme in the same second it’s performed. Formerly a cornerstone of hip hop, freestyling today has become pretty rare – something that the Brooklyn MC Young M.A is currently changing. Her raw freestyles have been seen by millions of people on different channels, and she has no plans of stopping any time soon. But renowned freestyles isn’t the only thing this young rapper has treated the world with: last year’s viral hit ”OOOUUU” defined the hip hop of last year, and established Young M.A. as one of the most exciting rappers of the current day. Since it’s release the song has been remixed both officially and unofficially by names such as Nicki Minaj, Meek Mill and 50 cent – proof that Young M.A. generates serious interest from some of the greatest. With an EP being released later this month and an anticipated debut album dropping later this year, 2017 looks bright for this young MC.

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Way Out West 2017 Aug 10–12

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